Strategy
From ControllingWiki
Contents
IGC-DEFINITION (abbreviated)
Strategy / Strategie
In the market economy, the term strategy is used to refer to thinking in terms of competitive advantages.
Strategic planning aims to discover what potentials for success the company, or rather the strategic business unit has to offer, and what new potentials for success the firm should develop. It seeks to discover whether it is doing the right thing for the right customers. Operative management should then exploit the available potentials for success, that is to say convert them into contribution margins and profits, and develop the new potentials.
A strategic business unit is a definition, for organisational convenience, of mostly homogeneous possible fields of activity, which are typified by common strategic characteristics and for each of which an independent product-market-strategy can be worked out and put into practice.
Functional area strategies serve to put the corporate strategy into practice at the level of individual areas of business such as marketing, R&D, personnel, finance, etc. They ensure that all the functional areas with an influence on strategy make their contribution to the implementation of the overall strategy, that potentials for rationalisation are realised and additional capacity potentials are developed.
from: IGC-Controller-Wörterbuch, International Group of Controlling (Hrsg.)
Source
Not Your Usual Panhandler
Doug Eaton wanted to celebrate his birthday on June 11 in a big way, so he turned to his friends for ideas -- ended up marking the day with random acts of kindness, including handing out free money to people passing by.
[Not Your Usual Panhandler]
[GoodvilleNews.com - good, positive news, inspirational stories, articles]
An Incredible Graduation Gift from Dad
Brenna Martins dad evidently doesnt like last-minute shopping. Bryan Martin a purchased a gift for his daughters high school graduation -- which happened earlier this month -- thirteen years ago. He managed to keep it hidden this whole time, and his "moving, touching, nostalgic, and thoughtful" present (her words) brought Brenna to tears when dad finally gave it to her last week.
[An Incredible Graduation Gift from Dad]
[GoodvilleNews.com - good, positive news, inspirational stories, articles]
5 Principles for Inner Transformation at Work
People go to work to sustain themselves and produce value in the world. Yet work environments can also be stressful, filled with challenging responsibilities and personalities, and feel misaligned with our most deeply cherished values. Instead of sustaining us, the workplace can sometimes feel simply draining, and at worst, unwholesome for both ourselves and the world.
[5 Principles for Inner Transformation at Work]
[GoodvilleNews.com - good, positive news, inspirational stories, articles]
Bangladesh rickshaw puller starts clinic for the poor
Joynal Abedin still remembers the rainy and windy night when he saw his father die because there was no medical treatment. His village in the northern Mymensingh district of Bangladesh did not have any medical facility at that time, and the nearest hospital was about 20km (12 miles) away.
[Bangladesh rickshaw puller starts clinic for the poor]
[GoodvilleNews.com - good, positive news, inspirational stories, articles]
Mother Robin: Delivering Hope & Babies
Theyve waited all night for a chance to see their newborn babies, whom the hospital is holding until the medical bills are paid in full. "Holding babies until payment is common in Indonesia," said Robin Lim, a midwife who founded birthing clinics in Aceh and the island of Bali. At this particular hospital in Bali, mothers who dont pay are allowed in twice a day to feed their baby and change their babys diaper.
[Mother Robin: Delivering Hope & Babies]
[GoodvilleNews.com - good, positive news, inspirational stories, articles]
