Investment
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Investment deals with employment of capital provided by financing. These financial resources can be used as a part of company performance or for generating of tangible assets (e.g. buildings, machines, stock), intangible assets (e.g. patents, licenses) or financial assets (e.g. shareholdings, securities).
Source
ICV-Statement „Grundmodell für Kommunikations-Controlling“
Internet
[1]www.communicationcontrolling.de
First version by
ICV work group "Kommunikations-Controlling", leader: Dr. Reimer Stobbe